How do Search Engines work?

Moreover, each user of the search engines is using up various complex mathematical formulas in order to generate the results on the search engines. The results for a certain query are being displayed on the SERP. The algorithms of the search engines are taking out the key elements of the web page that includes the title of the page, the content as well as the density of the keyword. They would even come up with the ranking in which there is a place for the results to be posted. Every algorithm of the search engine is unique, thus the top ranking on Yahoo! Doesn’t really guarantee any sort of prominent ranking on Google and any other place.

Search engines would only see the text upon the web pages and they will be using the underlying structure of the HTML in order to determine the relevance. The large photos or the dynamic flash animation would mean nothing to the search engines, yet the actual text on the pages that you have actually done. It is a little difficult to build up a good Flash site that would be a friendly on for the search engines. This would then result to the Flash sites not to rank higher the way that it could. Whenever the terms that you would like to be found by do not really appear in the text of the website you have, it would be a little difficult for your website to get higher placement in the search engine result pages.